Mark:

Status Date:

11-15-2022

Registration Number:

6901580

Goods and Services:

[ Advertising, marketing, and promotion services; Online and internet advertising services; Digital advertising services; ] Television advertising; Mobile advertising services for others; Advertising technology services, namely, providing advertising services featuring the usage of software algorithms and data analytics to generate targeted advertising and to measure advertising effectiveness; Television advertising and marketing sales services, namely, television marketing sales promotion for others; Digital, internet, and multimedia advertising sales, namely, digital, internet, and multimedia advertising sales promotion for others; Collecting, analyzing, and using subscriber and user data to optimize advertising effectiveness; Online advertising services, namely, digital ad buying; Social media analytics services as a type of marketing services; Advertising optimization services; Advertising and marketing services, namely, providing audience insights to others; [ Advertising and marketing consulting services; ] Consulting services in the fields of business data analytics, advertising, marketing, and business focused social analytics, namely, consulting services in the field of analysis of business data, advertising, marketing, and analysis of business data regarding efficient social media strategies; Consulting services in the fields of data-driven advertising, television advertising, cross-platform advertising, addressable advertising, linear advertising, data-driven marketing, digital advertising and marketing, and advertising campaign optimization; Business research and consumer analytics services being conducting consumer tracking behavior research and consumer trend analysis in the fields of advertising and marketing, namely, research and analytics driven by data collection and analysis for purposes of optimizing effectiveness and return on investment for cross-media TV and digital video advertising campaigns, analyzing and compiling business data for market research on consumers in the field of advertising and marketing, market research and business analyses on consumers in the field of advertising and marketing; Digital ad buying services for others Providing online non-downloadable computer software for use to enable the creation, tracking, and servicing of advertising and marketing materials and campaigns; Providing online non-downloadable computer programs for use in the coordination, planning, management, analysis, monitoring, optimization, and implementation of advertising and marketing campaigns, digital advertising campaigns, and advertising campaigns utilizing algorithms, measuring and assessing return on investment and effectiveness of advertising and marketing campaigns, database management, electronic storage of data, business data analytics, digital and online usage and data analytics, and ad buying and bidding relating to advertising and promotion; Providing online non-downloadable computer programs for use in acquiring advertising inventory and for use in placing advertisements based on consumer habits, web browsing data, and economic trends; Providing online non-downloadable software for use in generating online marketing programs; Providing online non-downloadable computer programs for use in reporting the extent and success of online advertising campaigns; Advertising technology services, namely, providing a website featuring technology for utilizing software algorithms and data analytics to generate targeted advertising and to measure advertising effectiveness; Consulting services in the fields of advertising technology services being technology utilizing algorithms, business data analytics, social analytics, and ad buying and bidding; information technology research and consumer analytics services being consumer data automation and collection service using a proprietary software to evaluate, analyze, and collect service data in the fields of advertising and marketing, namely, research and analytics driven by data collection and analysis for purposes of optimizing effectiveness and return on investment for cross-media TV and digital video advertising campaigns; consulting in the fields of business data analytics and business focused social analytics, namely, consulting services in the fields of scientific business data analytics and scientific business focused social analytics

Class:

Scientific and technological services

Published for Opposition Date:

02-08-2022

Mark Drawing Status:

Design Only

Business Name:

ONE PPG PLACE, SUITE 3300