Serial Number:
85482516
Mark:
AMERICAN EXPRESS TREAT YOURSELF
Status:
Cancelled-Section 8
Status Date:
03-06-2020
Filing Date:
Registration Number:
4374463
Registration Date:
07-30-2013
promoting the sale of credit card accounts through the administration of incentive award programs Prepaid purchase card services, namely, issuing prepaid purchase cards and processing electronic payments made through prepaid cards
Mark Description:
The mark consists of the design of a transparent credit card face on which translucent matter is printed. The wording "AMERICAN EXPRESS" in dark blue stylized font appears at the top of the mark above a central square shape formed from negative space outlined by a rounded concentration of numerous inward pointing triangles in shades of blue and light blue. The wording "TREAT YOURSELF" in white stylized font with black and gray shadowing is placed across the central square design. The remaining white appearing in the mark represents transparent areas is not part of the mark. The broken line representation of the overall rectangular shape of the card is intended to show placement of the mark and is not claimed as a feature of the mark.
Class:
Insurance
Type of Mark:
Servicemark
Published for Opposition Date:
05-14-2013
Mark Drawing Status:
Design plus Words, Letters, and/or Numbers
Abandon Date:
N/A
Business Name:
AMERICAN EXPRESS
Correspondent Name:
